Tookan vs. Bringg: A Comparison for Drivers and Dispatchers in 2025
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Tookan and Bringg are delivery management tools designed to simplify operations with features like route optimization, real-time driver tracking, and proof of delivery.
While Tookan appeals to smaller and mid-sized businesses with customizable options and task-based pricing, Bringg targets enterprise-level operations with advanced integrations and scalability.
In this guide, we’ll compare their core features and limitations to help you decide which platform best fits your delivery strategy.
💡Note: We'll also explore how Circuit for Teams can be a powerful alternative for larger, more complex last-mile delivery operations. Feel free to skip those parts or give CFT a try for free to experience a 25% reduction in last-mile costs.
Tookan vs. Bringg
Editor's take: Which is the Better App?
Choosing between Tookan and Bringg depends on your team size and delivery needs.
Tookan is a good fit for smaller to mid-sized teams needing an affordable starting point with customizable add-ons. Its task-based pricing can scale, but it becomes costly in dense areas where each delivery within an apartment building is treated as a separate 'task.' This structure and a reliance on paid extras like route optimization and analytics, may limit its appeal for growing businesses.
Bringg is better suited to enterprise companies, offering advanced features like supply chain integrations. However, its higher cost, lack of transparent pricing, and recurring issues with map functionality and Proof of Delivery can make it challenging to use consistently for day-to-day operations.
Our platform, Circuit for Teams (CFT), is a balance of both. CFT has stop-based pricing (where one apartment building is charged as one-stop no matter how many deliveries are made). Companies big and small will find a suite of features that work without disruption, never leaving you to refresh the dashboard or app when there are 1000s of deliveries to go out.
How Do Users Rate Each App?
The scores were compiled from top technology review sites like Capterra and G2. They’re directly scored by the users of the app, which gives us a pretty accurate reflection of their performance.
Source | Tookan | Bringg | Circuit |
---|---|---|---|
G2 overall rating: | 4.3 | 4.6 | 5.0 |
Capterra ease of use rating: | 4.3 | 4.8 | 4.8 |
Capterra value for money rating: | 4.2 | 4.6 | 4.6 |
Capterra customer service rating: | 4.1 | 4.3 | 4.7 |
Capterra overall rating: | 4.2 | 4.8 | 4.8 |
Tookan vs. Bringg| Feature Shootout
In this review, we’ll compare six features of Tookan and Bringg that’ll be most important to the day-to-day success of your delivery operation.
Those features:
- Route optimization
- Proof of Delivery
- Customer notifications
- Delivery analytics
- Live driver tracking
- Multi-carrier management
Feature #1: Route optimization
Tookan:
- Capabilities: Tookan’s route optimization is powered by two advanced solutions: the Mappr RO Solution, a mapping solution by Jungleworks tailored for delivery companies, and Google Cloud Fleet Routing (CFR). Both optimize routes based on time and distance, support mixed fleets (cars, vans, trucks), and allow for batch uploads and manual adjustments via drag-and-drop. Mappr RO is best for simple routing needs while CFR suits complex routing considerations like package weights.
- Limitations: Offered as an add-on at $0.12 per task, route optimization is not included in Tookan’s base package. It may also struggle with nuanced scenarios, such as sequencing clustered deliveries within the same building. Additionally, some users wish they could connect with Google Maps directly rather than Mappr due to mapping and address issues.
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Bringg:
- Capabilities: Bringg's 'Road', powered by Here® technology, optimizes routes by considering real-time and historical traffic data, toll costs, vehicle sizes, package weights, and driver skills. It auto-assigns new orders to drivers as they come in, ensuring efficiency in fast-paced environments. Additionally, Bringg allows businesses to customize route settings, such as limiting the number of stops or optimizing vehicle usage.
- Limitations: Route optimization is not included in Bringg’s launch plan and requires an upgrade. Users also report occasional glitches and challenges with delivery sequencing, which can lead to delays and impact efficiency.
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Circuit for Teams:
Circuit plans and optimizes routes for things like traffic patterns, delivery time windows, priority levels, and more. It takes all variables into consideration as it organizes every stop so that drivers deliver packages quickly. If you need to make changes to your route, Circuit will automatically adjust it for you without the need to manually re-optimize the order of all stops.
It’s easy to use and users rely on it to save them time—just ask Nigel, an operations manager from Canada:
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Key features of Circuit’s route optimization include:
- Batch Stop Uploads: Import stops through spreadsheets or system integrations with Shopify and Zapier to quickly create optimized routes.
- Color-Coded Stops: Use color coding to prioritize deliveries or group stops. Dispatchers can use this feature to highlight critical deliveries or group stops by category, simplifying route planning and execution.
- Offline Route Adjustments: Make minor route changes even in areas with poor connectivity, without needing to fully reoptimize.
- Hands-Free Voice Commands: Drivers can add stops to their route using only their voice. It’s perfect for moments where manual input isn’t practical, or even dangerous—like while loading packages or driving.
- Package Finder: Circuit’s Package Finder feature helps drivers locate specific packages in their vehicle based on the delivery order. This eliminates wasted time searching for parcels, ensuring faster drop-offs.
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Feature #2: Proof of delivery (POD)
Tookan:
- Capabilities: Tookan’s Proof of Delivery feature allows drivers to collect digital signatures, take photos, and scan barcodes to confirm successful deliveries. Each order is automatically assigned a unique barcode to verify the correct recipient. Drivers can also add notes and captions to images, providing detailed documentation.
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Source: G2
- Limitations: There’s an article from the Tookan site on Proof of Delivery that lists ‘fingerprint scanning’ as a form of POD. It suggests that it is part of the feature, but the website itself doesn’t mention it. You may need to ask their sales team directly.
Bringg:
- Capabilities: Similar to Tookan, Bringg’s Proof of Delivery feature includes tools like digital signatures, photo capture, and barcode scanning to verify deliveries. Automated documentation guarantees all POD data—signatures, photos, and scans—is uploaded in real-time, giving dispatchers and customers visibility.
- Limitations: Some users feel the PoD functionality could be improved by allowing photos to be added at any time during the delivery process, not just at designated steps. This flexibility would help better document delivery conditions and exceptions.
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Source: Capterra Review for Bringg
Circuit for Teams:
- Comprehensive POD Data Collection: Circuit’s Proof of Delivery (POD) feature lets drivers capture detailed delivery data, including photos, e-signatures, and customizable delivery statuses like "left in mailbox" or "delivered to recipient." They can even leave notes.
- Customizable POD Settings: Dispatchers can tailor POD requirements for specific stops, such as mandating photo evidence or signatures for high-value deliveries.
- Dynamic POD Application: Circuit supports POD collection at delivery and pick-up locations, making it suitable for businesses managing varied workflows.
- Operational Efficiency: Dispatchers can toggle POD collection on or off for specific stops, saving time and simplifying operations for non-critical deliveries.
- Real-Time Adjustments: POD settings integrate automatically with Circuit’s live route adjustments, helping drivers adapt to last-minute changes while keeping verification requirements intact.
- Accessible Across Plans: Circuit includes POD features starting in the Standard Plan, priced at $250/month. This ensures businesses can access advanced delivery verification tools without incurring excessive costs.
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Proof of Delivery is one of the most popular features among CFT users.
James Brian, an operations manager at a mid-sized U.S. company, is one such user who shared the following:
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Source: Capterra
Feature #3: Customer notifications
Tookan:
- Capabilities: Tookan provides real-time tracking links via SMS or email, enabling customers to monitor drivers on a live map, similar to an Uber-like delivery management system. Customers receive real-time alerts at key stages of the delivery lifecycle, such as task assignment and completion, and can chat with their assigned agents. Notifications can also be customized to suit a business's brand and set in the customer’s preferred language, including options like English, Arabic, and French.
- Limitations: Some users report notifications are inconsistent on the mobile version, which can lead to missed updates.
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Bringg:
- Capabilities: Bringg offers branded, real-time order tracking, allowing customers to monitor their deliveries and receive instant notifications. There’s also a place for customers to leave feedback and ratings. Just like Tookan, notifications can be sent via SMS or email. Multiple languages are available.
- Limitations: Some users have reported issues with the tracking shipment feature, noting that tracking numbers occasionally do not function correctly. This can lead to customers missing delivery windows, resulting in potential repeat deliveries and increased operational costs.
Circuit for Teams:
CFT’s customer notifications are flexible, customizable, and accurate. You’ll get:
- Real-Time Updates: Sends SMS and email notifications to customers, keeping them informed about when their package is on the way, the expected delivery time, and confirmation of successful delivery.
- Live Driver Tracking: Provides customers with a live tracking link, so they can monitor the driver’s location and estimated arrival time in real-time, reducing disruptive customer inquiries.
- Completely Customizable: You can personalize notification templates to match your brand, with the option to send messages in multiple languages to deliver timely communications in your recipient's language.
- Flexible Communication Options: Offers notifications through SMS, email, or both, giving customers the updates they need in a format they prefer.
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Feature #4: Delivery analytics
Tookan:
- Capabilities: Tookan’s Smart Analytics add-on, starting at $30 per month, gives fleet managers access to tracking summaries and detailed reports for up to 90 days. You can monitor key metrics like task completion rates, agent performance, and customer satisfaction. The reports include clear visuals and can be customized to fit your business needs, making it easier to track progress and spot trends.
- Limitations: The analytics feature is not included in the base package and comes as a paid add-on. Additionally, the 90-day data retention period might not be enough for businesses looking to analyze long-term trends. This would require manual data exports for extended use.
Bringg:
- Capabilities: Bringg provides advanced analytics to improve delivery performance. Users can create reports with live data to compare metrics, spot patterns, and make adjustments. For example, comparing estimated vs. actual time on-site (ETOS vs. TOS) can highlight route planning or driver issues. Similarly, looking at driver workloads alongside customer satisfaction scores can reveal ways to improve.
- Limitations: The advanced features may require a learning curve for users unfamiliar with data analysis, and the initial configuration of dashboards and reports can take time to align with specific business needs.
Circuit for Teams:
- Delivery Performance Tracking: Shows delivery attempts, success rates, and daily metrics, making it easy to spot where routes can improve.
- Trend Insights: Keeps a record of past data to help find patterns and problem areas, helping businesses improve long-term performance and cut costs.
- Failed Delivery Details: Tracks why deliveries failed, like wrong addresses or missed recipients, so teams can fix issues and reduce failed attempts.
- Route Accuracy: Compares planned routes to actual times, helping teams plan better routes and ensure on-time deliveries.
- Customizable Reports: Lets managers sort data by depot, team, or driver to focus on specific areas or individuals that need attention.
- Cost Tracking: Tracks cost-per-delivery to help businesses manage budgets and keep delivery expenses under control.
- Accessible For All Teams: Available from the base Standard Plan, with more detailed historical data on higher tiers, so couriers of any size can use these tools.
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Feature #5: Live driver tracking
Tookan:
- Capabilities: Tookan’s driver tracking is considered by users to be its standout feature. Dispatch managers can generate and share personalized tracking links, letting customers monitor their orders live. On the backend, managers use a centralized dashboard to track driver locations and behaviors, such as idling or rash driving. These insights help businesses improve driver safety, reduce fuel use, and lower emissions while maintaining accountability and performance standards.
- Limitations: While driver tracking provides valuable insights, relying solely on this data for performance evaluations can lead to incomplete assessments and may strain team dynamics. To avoid potential issues, it's best to use tracking data alongside other performance metrics, such as customer feedback or task completion rates, for a more balanced evaluation.
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Bringg:
- Capabilities: Bringg offers real-time delivery tracking, providing live updates to customers and managers. This feature allows stakeholders to monitor delivery progress, view driver locations, and receive estimated arrival times, enhancing transparency and communication throughout the delivery process.
- Limitations: Some users have reported issues with the reliability of the delivery tracking system, noting that it can cause frustration for drivers and delays in deliveries. These inconsistencies may lead to challenges in maintaining accurate delivery schedules and customer satisfaction.
Circuit for Teams:
- Precise Tracking: Uses geotags and driver updates to provide real-time location tracking, giving dispatchers a clear view of drivers’ exact locations.
- Route Monitoring and Edits: Allows dispatchers to view routes and make real-time adjustments, instantly updating drivers to maintain delivery schedules.
- Proactive Delay Management: Helps dispatchers take action if a driver falls behind, supporting drivers and minimizing delays.
- Accessibility: Available at all pricing tiers, making it a viable option for businesses of any size.
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Feature #6: Multi-carrier management
Tookan:
- Capabilities: Delivery Orchestration offers scalability for small to mid-sized teams, enabling businesses to seamlessly blend in-house fleets with third-party logistics providers. This hybrid approach ensures flexibility without requiring heavy investment in resources.
- Limitations: This feature might be overkill for couriers who don’t need third-party support.
Bringg:
- Capabilities: The Delivery Hub is built for scalable enterprise operations, integrating with over 200 carriers to streamline multi-carrier management. It centralizes carrier coordination, improving delivery efficiency as businesses grow.
- Limitations: This feature might be overkill for couriers who don’t need third-party support.
Circuit for Teams:
Circuit doesn’t have a feature to support multi-carrier management or provide a marketplace of third-party couriers. However, it does have multi-depot management.
Multi-depot management lets dispatchers oversee their entire fleet, no matter what depot they source packages from.
This centralized approach allows for quick addition of new drivers, assignment to specific depots, and efficient route dispatching without the need to switch between different systems.
Tookan vs. Bringg: Price Comparison
Tookan:
Tookan uses a task-based pricing model, making it accessible for teams of any size.
- Startup Plan: $99/month for up to 1,000 tasks ($0.13 per additional task).
- Growth Plan: $249/month for up to 3,000 tasks ($0.11 per additional task).
- Standard Plan: $499/month for up to 7,500 tasks ($0.09 per additional task).
- Enterprise Plan: Custom pricing for large-scale operations.
Key features like route optimization and analytics are available as add-ons.
This structure works well for teams that have predictable task volumes and can avoid overpaying for unused capacity. However, some users find the pricing complicated:
“Convoluted pricing - key features are offered as add-ons, so you need to figure out your actual usage and costs before the implementation.” – Source
Bringg:
Bringg keeps its pricing private, requiring potential customers to request a quote. However, based on comparisons, it is likely more expensive than competitors like Onfleet, which starts at $550/month.
Bringg is geared toward larger operations and enterprise-level businesses with higher budgets. Small and mid-sized couriers may find the lack of transparency and higher costs less appealing.
Circuit for Teams:
Circuit for Teams (CFT) uses a per-stop pricing model, making it ideal for couriers handling large delivery volumes. Costs are based on the number of stops rather than the number of drivers, offering flexibility as operations scale.
- Starter: Begins at $100/month, covering up to 500 stops, with an additional $0.04 per stop beyond this limit. Ideal for small couriers managing a low delivery volume.
- Essentials: Starting at $200/month for 1,000 stops, with each extra stop priced at $0.05. This plan is designed for medium-sized couriers needing efficient route optimization for multiple drivers.
- Standard: Priced at $250/month for 1,000 stops, with a $0.06 charge for additional stops. This plan includes Proof of Delivery and customer notifications, crucial for delivery tracking and customer satisfaction.
- Pro: Starting at $300/month for 1,000 stops, with additional stops at $0.07, this plan offers advanced analytics for performance tracking and delivery efficiency improvement.
Circuit provides essential features like route optimization across all plans, while advanced tools like Proof of Delivery and analytics are included in higher tiers.
You can see each plan's full feature list here and compare them side by side.
Tookan vs. Bringg: Customer Support
Tookan: Customer support for Tookan receives mixed feedback. Many users praise the responsiveness and helpfulness of the support team.
One user shared, “Customer support has been responsive and a pleasure to work with,” while another highlighted the onboarding process, saying, “The onboarding team was super helpful in getting me set up and assisted me along the way.”
However, some reviews mention slower response times in certain cases, which can be frustrating for users needing quicker resolutions. These delays may particularly impact users dealing with time-sensitive delivery issues or technical problems.
Bringg: Bringg’s customer support experiences also vary. While some users consider it one of the product’s strengths, others list it as a drawback. The inconsistency in support quality means that while some customers enjoy prompt and effective assistance, others may encounter delays or unhelpful responses.
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- Source
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- Source
Bringg’s higher focus on enterprise-level operations may contribute to these mixed reviews, as larger teams might have differing support expectations compared to smaller businesses.
This variability suggests that customer support could be an area for improvement to meet the needs of all users more consistently.
Tookan vs. Bringg: What Do Delivery Drivers Think?
First up, Tookan:
When Tookan’s system works smoothly, it’s a valuable tool for drivers. However, challenges with the Driver App’s stability under heavy workloads can create disruptions during peak times. Here are some of the things we found by looking at reviews:
- Ease of Use: Drivers often praise the app’s straightforward interface and smooth task management. One user wrote the following:
“Easy to create, assign, and manage tasks. Smartphone app easy to use.” - Source
- Reliable Dashboard: Drivers commend the Driver App’s dashboard for its dependability, noting that it helps them stay on schedule and reduces manual effort.
- High-Volume Task Challenges: Some drivers experience stability issues when handling large numbers of tasks, which can disrupt operations during peak times. A reviewer shared:
“If there are too many tasks for a driver, the Tookan app used to get hanged while using it. They couldn’t complete the task at their end from the app. It was 4-5 months back, but I hope it’s resolved now.” Source.
Now, let’s look at Bringg:
Delivery Efficiency: Drivers appreciate how the platform enhances delivery efficiency and makes it easy to get started, with food deliveries often cited as an example.
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However, some frustrations stand out:
- Mapping Issues: Drivers frequently mention difficulties with the map functionality, particularly with switching between mapping programs within the app.
- Proof of Delivery Feedback: Some drivers think the PoD feature could be improved, such as allowing photos to be uploaded at any time rather than at specific stages.
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- Impact on Productivity: Inefficiencies in these features can slow delivery times, creating frustration for drivers and potential delays for customers.
Finally, let’s look at how drivers feel when using Circuit for Team’s:
Circuit Route Planner, used by drivers in teams running Circuit for Teams, gets high marks for helping drivers work more efficiently and improve their daily routines.
- Boosted Efficiency: Drivers consistently praise Circuit for helping them save time on their routes. For those managing a high volume of stops daily, this efficiency often leads to higher earnings by completing more deliveries in less time, as Taras confirms below 👇:
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- Enhanced Work-Life Balance: Drivers appreciate how the time saved on routes allows them to finish earlier and spend more time at home. This goes to show how courier software can positively affect personal life as well as earnings, and retain your drivers for longer. One driver wrote:
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- Continual Improvement and User Engagement: Circuit’s current feature set is well-received, but the platform constantly evolves based on user feedback. As Matt noted:
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5 Reasons Drivers and Dispatchers Choose Circuit Over Bringg and Tookan
Couriers choose Circuit for Teams over Bringg and Tookan because they trust us to scale, improve their delivery times, and be on-hand to support them at every turn and bump in the road.
- Driver-Friendly Tools to Save Time and Boost Earnings—Circuit’s route optimization and real-time tracking tools help drivers save valuable time and complete more deliveries efficiently. The ability to make route adjustments without re-optimization and tools like Package Finder simplify their day-to-day work—an area where Tookan and Bringg often fall short due to reported app crashes or map functionality issues.
- Strong Customer and Driver Support—Circuit’s support team is known for quick and effective resolutions, with a focus on both driver and dispatcher satisfaction. This contrasts with Bringg’s inconsistent support feedback and Tookan’s reports of slow response times.
- Transparent and Scalable Pricing—Circuit’s per-stop pricing model makes it more cost-effective for businesses managing high delivery volumes. Unlike Tookan, which charges per task, Circuit counts an apartment building with multiple deliveries as a single stop. In Tookan’s model, each delivery within that building would be billed as a separate task, leading to higher costs for dense delivery zones. Bringg’s opaque enterprise pricing adds another layer of uncertainty, making Circuit the clear choice for teams needing predictable and scalable pricing.
- Intuitive Features for Dispatchers—Circuit’s dispatch tools provide dispatchers with full control from a single dashboard. Features like live driver tracking, proactive delay management, and real-time route updates are built for ease of use. Unlike Bringg, which some users find cumbersome for organizing stops, or Tookan, which suffers from occasional technical issues, Circuit prioritizes simplicity and reliability.
- Accessible Analytics— Circuit provides analytics across all its plans, offering insights into delivery times, driver performance, and customer satisfaction. This lets businesses compare estimated versus actual delivery times and assess driver workloads without additional costs. Meanwhile, Tookan's analytics are available as a $30/month add-on with a 90-day data retention limit, and Bringg's have a steep learning curve before they become useful.
The Bottom Line: Tookan vs. Bringg
Tookan works well for smaller to mid-sized teams that want a customizable solution with a lower starting price.
Its modular approach allows businesses to add features like route optimization and analytics as needed, tailoring the platform to their specific requirements.
Additionally, its task-based pricing model also helps smaller teams avoid overpaying for unused capacity, making it a cost-effective option for predictable delivery needs.
However, Tookan does have some limitations. Users often report issues with inaccurate maps, which can disrupt delivery routes and cause inefficiencies.
Its limited configuration options and lack of advanced customization features may also make it less suitable for businesses with more complex operational needs.
Bringg, on the other hand, is designed for enterprise-level businesses.
It offers extensive delivery management tools, including multi-carrier management with integrations to over 200 carriers.
However, its lack of transparent pricing and occasional issues with Proof of Delivery and map functionality create challenges for teams seeking consistency and reliability.
These issues, combined with high initial costs, can make it less appealing for businesses looking for an easy-to-use, cost-efficient solution.
These challenges show why Circuit for Teams stands out as the preferred alternative.
Circuit’s per-stop pricing model makes it an affordable solution for teams of all sizes, particularly for operations handling high-density delivery routes.
With route optimization included in every plan, Circuit is ready out of the box to help you improve efficiency and cut last-mile delivery costs by 25%.
Start with a free 7-day trial of CFT and experience how Circuit can help optimize your deliveries.